My kind of adventures!

Annie Ross the Event Director


Proof that work can be fun and that we are in a wonderful place in time where you can design your life to suit your skills, interests and energy levels.

The London Relay - Head of operations for the inaugural World Relay event - a 30 day non-stop running relay made up of 1,800 people running together in succession to carry the baton 24 hours a day on a 10km loop along the Thames in London. £50,000 was raised for The Running Charity, Sported and Laureus and we were sponsored by ASICS, Fitwater (Lucozade) and Trek Bars.


WILD AI - Designed chatbot language and supported on strategy and marketing. As athletes, we know the training is what makes the race. But what about the rest? We need to have a holistic approach to our body to be able to train smarter. Finally understand how your sleep, nutrition, stress, activities, etc impact and are impacted by each other.

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Impact Marathon Series - Race Director for the inaugural Nepal International Marathons. Led operations Colombia Marathon Week.

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Breca Swimrun - marketing strategy consultant 

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Deutsche Bank - a great 5 year career, leaving as vice president. Worked with FTSE 100 treasury teams in a relationship management role. My expertise centres around working capital and risk management as well as the dynamics of building long-term corporate relationships. 

Enjoyed secondments to Spain and Brazil thanks to speaking Spanish and Portuguese. Completed Association of Corporate Treasurers exams: Accounting, Law and International Treasury Management. Volunteered as a mentor for a school pupil and a social entrepreneur through Unltd.

BSc Hons Economics and Econometrics with Study in Spain - first class degree from the University of Bristol. Worked with big datasets and algorithms before they were cool. Became fluent in Spanish. Learnt that I find behavioural economics more compelling than classical theory economics.

That's to say I dig psychology and how emotional, cultural and social factors influence our decisions, particularly around choices of physical activity. There's a phd on the horizon to dig into the psychology of physical activity, specialising in why we dropout of good habits, how those lapses effect us and what we can do to quicken the return to a positive place of purpose and progress.